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VIDEOS
With India’s Fitness Penetration at 1%, Ryan Rocque Charts Anytime Fitness’ Next Phase of Growth
Publised : Sep 24, 2026 11:03 AM
Livpure CMO Nitin Malhotra on water purification, consumer education and home wellness
Publised : Sep 23, 2026 8:43 AM
Ravi Chawla, MD and CEO of Gulf Oil Lubricants India speaks to Neeta Nair, Editor, IMPACT Magazine
Publised : Sep 22, 2026 12:02 PM
Inside Sebamed India's Science-Led Marketing Approach: A Conversation with Pranay Rao
Publised : Sep 22, 2026 8:52 AM
‘Stationery is no longer a utility. It’s self-expression’: DOMS’ CMO Saumitra Prasad
Publised : Sep 21, 2026 9:45 AM
Tarun Garg and Virat Khullar of Hyundai Motor India speak to Neeta Nair of IMPACT Magazine
Publised : Sep 18, 2026 12:25 PM
Why One Campaign Is Never Enough: Anupam Bansal on Liberty Shoes’ Long Game
Publised : Sep 17, 2026 11:27 AM
Nestasia’s Aditi Murarka Agrawal on the Power of Design, Creators and Consumer Connection
Publised : Sep 16, 2026 8:56 AM
How Jaquar is using experiential retail to drive consumer conversion
Publised : Sep 15, 2026 10:21 AM
Why Horlicks Is Betting on Protein Beyond the Gym | Rajneet Kohli, HUL
Publised : Sep 15, 2026 3:27 AM
Mohalla to Metro | Lahori Zeera Building a Brand on Familiar Flavours
Publised : Sep 11, 2026 8:42 AM
ACKO’s Chief Marketing Officer, Nitin Khanna on Breaking Insurance’s Fear Code
Publised : Sep 10, 2026 10:15 AM
‘Ferrero India’s Premium Chocolate Portfolio Grows 7X in 16 Years’: Zoher Kapuswala
Publised : Sep 9, 2026 8:48 AM
‘This year, Abhi Eggs crossed ₹ 100 crore’: S.V.V. Dora Reddy on the brand’s growth
Publised : Sep 8, 2026 10:32 AM
Swiss Military's Big India Play: MD Anuj Sawhney on New Sub-Brand and Growth Strategy
Publised : Sep 7, 2026 9:22 AM
CMO Lakshmi Narayanan B on CEAT’s Marketing Strategy: Storytelling, Sports, AI, and More
Publised : Sep 7, 2026 4:34 AM
Mohalla to Metro | The Healthy Binge Promising Guilt-Free Indulgence
Publised : Sep 4, 2026 7:41 AM
GUESS Watches Eyes Younger Audience With Tamannaah Bhatia
Publised : Sep 3, 2026 10:12 AM
Inside Hettich India's New Campaign and Evolving Marketing Play: A Conversation with Jiteen Aggarwal
Publised : Sep 2, 2026 9:22 AM
From Seasonality to Passion Points: EaseMyTrip’s New Travel Marketing Playbook
Publised : Sep 1, 2026 8:43 AM
The Average Advantage: Noise COO Utsav Malhotra on his new book and the lessons that inspired it
Publised : Aug 31, 2026 10:30 AM
Peter England’s VYBE Bet: Anand Aiyer on Making a Legacy Brand Relevant to Gen Z
Publised : Aug 31, 2026 10:29 AM
Neeta Nair speaks to Vivek Srivatsa of Tata on their new identity Tata.cars
Publised : Aug 31, 2026 1:31 AM
Acer’s big bet on India’s next wave of technology consumption
Publised : Aug 27, 2026 9:53 AM
Why Philips Chose Yash: Smit Shukla on Gen Z, Grooming & Growth
Publised : Aug 26, 2026 9:53 AM
25 Years of Pulsar: How Bajaj Is Keeping an Icon Relevant
Publised : Aug 24, 2026 10:58 AM
Seven Years of Plush: Ketan Munoth, Co-founder on Breaking Taboos & Building a Bigger Brand
Publised : Aug 24, 2026 5:56 AM
Mohalla to Metro | How Tipsy Tiger Is Shaking Up India’s Beverage Market
Publised : Aug 21, 2026 6:47 AM
‘Not every trend needs the brand behind it’: Libas CMO Nisha Khatri on staying relevant
Publised : Aug 20, 2026 10:16 AM
RENÉE Cosmetics: Ashutosh Valani on Creators, AI, Growth & What’s Next
Publised : Aug 19, 2026 9:29 AM
Crompton 2.0: Tanmay Prusty, CMO on the Brand’s Bold New Identity and the Road Ahead
Publised : Aug 18, 2026 11:34 AM
E4m Editors interview Rahul Kanwal, CEO and Editor-in Chief of NDTV
Publised : Aug 17, 2026 3:29 AM
Inside Avore Electric’s India-First EV Motorcycle Journey | Priyank Rakholiya, Founder, Avore
Publised : Aug 14, 2026 7:28 AM
Swiss Beauty's Shalini Kochar on 'We Got You', Trends, Creators & Marketing Strategy
Publised : Aug 13, 2026 8:55 AM
Manoj Lalwani, VP, Marketing, Relaxo Footwear on Navigating India’s Evolving Footwear Market
Publised : Aug 12, 2026 8:40 AM
‘AI Needs Even More Authentic Thinking’: Rahul Mathew on the Future of Creativity
Publised : Aug 11, 2026 9:39 AM
MR.D.I.Y. India CEO Vikas Gupta on Marketing, AI, Growth & Adorea Beauty Launch
Publised : Aug 10, 2026 9:51 AM
Why Campus Is Moving Beyond Sports Shoes | CMO Gaurav Sharma on ELAN & Gen Z
Publised : Aug 10, 2026 5:51 AM
Mohalla to Metro | How Aretto Built Shoes That Grow 3 Sizes | Satyajit Mittal
Publised : Aug 7, 2026 8:39 AM
‘AI Will Support Learning, Not Replace Books’: Navneet Education’s Devish Gala
Publised : Aug 6, 2026 8:59 AM
Why Enamor Is Betting on Science-Led Innovation | Sandra Daniels on the Future of Intimate Wear
Publised : Aug 5, 2026 10:46 AM
Miraggio Founder Mohit Jain on the Friends Collection, Growth & What’s Next
Publised : Aug 4, 2026 10:01 AM
Dhruv Javeri of Fusion Klassroom Edutech on bridging India’s shortage of teachers through technology
Publised : Aug 3, 2026 9:30 AM
Aditya Modak Explains How Gargi Is Scaling Beyond Its P N Gadgil & Sons Legacy
Publised : Aug 3, 2026 5:31 AM
Mohalla to Metro | The Story of ZOFF Foods | Akash Agrawalla
Publised : Jul 31, 2026 7:00 AM
Niva Bupa’s CMO on Why Fear Doesn’t Sell Health Insurance Anymore
Publised : Jul 30, 2026 10:43 AM
How ZEE5 KidZ Is Reimagining Indian Mythology for Kids | Chandan Khandelwal & Anand Neelakantan
Publised : Jul 29, 2026 8:21 AM
Neha Kant, Founder, Clovia on the Evolution of India's Intimate Wear Market
Publised : Jul 27, 2026 8:48 AM
Akshay Jatia, CEO, Westlife Foodworld Limited (Mcdonalds) speaks to Neeta Nair of IMPACT
Publised : Jul 27, 2026 4:44 AM
MARS Cosmetics’ Anmol Sahai Mathuur on new campaign, creator strategy, and more
Publised : Jul 24, 2026 7:53 AM
The Body Shop Turns 50: Harmeet Singh on Purpose, Digital & the Future of Beauty
Publised : Jul 23, 2026 9:41 AM
MD Ravi Punjabi on Why Kraus Jeans Is Choosing Microdramas Over Traditional Ads
Publised : Jul 22, 2026 9:21 AM
'Being Bold Is Our Brand': Why Ai+ Backed India's Got Latent
Publised : Jul 21, 2026 9:26 AM
Why Hansgrohe India is Betting Big on Experience-Led Luxury
Publised : Jul 20, 2026 10:42 AM
Sunil Grover Joins Figaro's New Chapter: Making Olive Oil an Everyday Kitchen Essential
Publised : Jul 20, 2026 4:46 AM
Decoding Switzerland Tourism’s Marketing Strategy in India: A Conversation with Simon Bosshart
Publised : Jul 17, 2026 9:04 AM
How to Keep a 120-Year-Old brand cool?: Ravi Makwana, CMO on Vadilal's Evolution
Publised : Jul 16, 2026 9:10 AM
How India Gate Is Building a Multi-Category Brand: Kunal Sharma of KRBL on the Next Growth Chapter
Publised : Jul 15, 2026 9:45 AM
Decoding Philips Domestic Appliances’ Evolving Marketing Strategy: A Conversation with Pooja Baid
Publised : Jul 14, 2026 9:27 AM
Why De Beers Is Betting on Cricket | Toranj Mehta
Publised : Jul 13, 2026 10:02 AM
Why BKT Is Going Beyond Tyres | Mahesh Koppad
Publised : Jul 13, 2026 5:31 AM
Badri Beriwal of Bata India on Staying Relevant in a Changing India
Publised : Jul 10, 2026 10:26 AM
Inside Visa’s ‘Infinitely More’ Campaign: Gaurav Ramdev on SRK, Experiences & Brand Strategy
Publised : Jul 9, 2026 8:56 AM
TVS Motor Company’s Vimal Sumbly on Apache’s legacy, community and new campaign
Publised : Jul 8, 2026 9:20 AM
This Was a Scientific Experiment, Not a Marketing Campaign | Ramkrishna Naik
Publised : Jul 7, 2026 10:13 AM
Tasty Nibbles MD Cherian Kurian on Making Canned Tuna Mainstream in India
Publised : Jul 6, 2026 11:16 AM
Timezone India CMO Megha Agrawal on Why Customer Lifetime Value Matters More Than Footfalls
Publised : Jul 6, 2026 5:31 AM
‘Marketing is no longer sequential; it's parallel’: Apoorva Bapna & Raunaq Sikka, WPP Production
Publised : Jul 3, 2026 9:32 AM
Jainam Refresh: CMO Aishwarya Gupta on AI, Trust & India's New Investors
Publised : Jul 2, 2026 11:57 AM
Inside Dell’s Youth-Centric Marketing Strategy: A Conversation with Mayuri Saikia
Publised : Jul 1, 2026 10:02 AM
Culture Is Our Moat: EVP Anjali Mehra on The Leela's 40-Year Legacy and Future
Publised : Jun 30, 2026 9:43 AM
Britannia’s Archana Balaraman on ‘Tiger Hero Hunt’ Campaign, Communicating with Children, and More
Publised : Jun 29, 2026 9:47 AM
You Have to Be Bulletproof in the Jury Room: Liz Taylor and Kainaz Karmakar of Ogilvy to Neeta Nair
Publised : Jun 26, 2026 10:52 AM
Merger With IPG Means More Agility, Less Friction: Omicom's George Manas tells Neeta Nair
Publised : Jun 26, 2026 4:35 AM
A 25% Drop in Cannes Entries Is Healthy: Publicis' APAC CEO Jane Lin-Baden to Neeta Nair
Publised : Jun 25, 2026 12:23 PM
Why India Missed Cannes Medals? Cannes Lions Jury Member and OMD's Anisha Iyer Answers Neeta Nair
Publised : Jun 25, 2026 4:39 AM
Agencies That Can't Make Smart Platform Decisions Have No Future: OMD’s Jarrod Martin to Neeta Nair
Publised : Jun 24, 2026 11:55 AM
Some of the World's Best Marketing Ideas Are Coming from India: OMD Leaders to IMPACT’s Neeta Nair
Publised : Jun 24, 2026 5:07 AM
Social Commerce Is Stepping Up: PHD Leaders on Media’s Future with Neeta Nair
Publised : Jun 23, 2026 6:15 PM
India Brings Creative Firepower Every Year: WPP's Rob Reilly to Neeta Nair
Publised : Jun 23, 2026 12:36 PM
We Missed Some Creativity: Cannes Jury Member Subhajit Mukherjee to Neeta Nair of IMPACT
Publised : Jun 22, 2026 3:52 PM
Great work creates tension: McCann's Global CCO Andrés Ordóñez tells Neeta Nair of IMPACT at Cannes
Publised : Jun 22, 2026 10:43 AM
Jitender Dabas on Why BBDO Group India Is a ‘Hidden Giant’
Publised : Jun 22, 2026 7:07 AM
Anupriya Acharya, CEO, Publicis Groupe on the company's Power of 'One' Strategy
Publised : Jun 21, 2026 2:28 PM
Anupriya Acharya, CEO, Publicis Groupe on the company's Power of 'One' Strategy
Publised : Jun 21, 2026 2:28 PM
Neha Jolly Sawhney & Yagnesh Ravi on Snapchat’s Advertising Growth in India
Publised : Jun 19, 2026 10:25 AM
Lulu Raghavan on Why Craft Plays a Huge Role in Winning a Cannes Lion
Publised : Jun 18, 2026 8:26 AM
How IRTH (House of Titan) is creating a strong identity in India’s growing accessories market
Publised : Jun 17, 2026 10:37 AM
Gen Z Wants Freedom, Not Fashion Rules | Ekta Dutta
Publised : Jun 16, 2026 9:22 AM
Kainaz Karmakar on Why Cultural Understanding Matters in Creative Judgement
Publised : Jun 15, 2026 11:17 AM
Bhaichung Bhutia on Indian Football’s Journey Through the Years
Publised : Jun 15, 2026 3:55 AM
Rohan Mehta Speaks About Scaling Innovation Across Omnicom Advertising India
Publised : Jun 14, 2026 8:30 AM
Dhruv Warrior on What Separates Timeless Print From Passing Trends
Publised : Jun 11, 2026 5:25 AM
Why Kia India Is Betting on Tennis Over Cricket | Atul Sood
Publised : Jun 10, 2026 9:36 AM
Vimarsh Razdan, Co-founder & CEO, Underneat Breaks Down Growth, USP & Scale
Publised : Jun 9, 2026 9:29 AM
Anisha Iyer, CEO of OMD India, on Why Great Media Is More Than Just Distribution
Publised : Jun 8, 2026 5:36 AM
Why Marico Is Betting Big on Protein Shampoo: India CMO Vikram Karwal Explains
Publised : Jun 5, 2026 9:30 AM
Pooja Manek, Founding Member and Creative at Talented on Why Most Outdoor Ads Get Ignored
Publised : Jun 4, 2026 9:00 AM
How The Baker’s Dozen Is Making Healthy Snacking Mainstream | Aditi Handa Interview
Publised : Jun 3, 2026 11:12 AM
Fastrack’s Watch Wardrobe Era: Danny Jacob on youth culture and analogue identity
Publised : Jun 2, 2026 9:24 AMTOP STORY
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